Switched On The Weekly Spark. From AI overwhelm to AI confident and curious.

One email a week.
Everything in AI worth your time.

AI moves at a pace nobody can fully keep up with, and nobody should pretend to. So once a week, I write down what actually matters: what to try, what to skip, and what it means for your business and your life. No jargon. No tech-bro nonsense.

WHAT LANDS IN YOUR INBOX

One email. Four useful things.

Plus first word on everything I run: free live webinars, short sprints on specific things, and in-person events. This list hears it all first.

FROM THE COMMUNITY

Don't take my word for it.

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Really helped me get over the fear of how the bloody thing works, so that I can trust it.

Switched On community
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This has been the kick up the backside I've been needing. I've encouraged my friends to join too.

Switched On community
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Terrified and fun in equal measure. I made my first app. You have to start somewhere.

Switched On community
ABOUT ME

Enthusiast, not expert.

Nishma Patel-Robb

I'm Nishma Patel-Robb. Speaker, adviser, host and founder of Switched On, where I make sense of what's changing in AI for the people it's changing fastest around.

I spent a decade at Google, where I was part of the team that launched Bard, now Gemini, in the UK. These days I use AI every day to run my business and my actual life: 220+ tools tested, every mistake already made, so you don't have to make it first.

More about me →

STILL SCROLLING?

That's a yes, then. Come on in.